MiaProva facilitates organizational scale and visibility into optimization programs. This extension is for Adobe Target end users.
The only requirement to use the MiaProva Chrome Extension is at.js. Adobe Target users using mbox.js will need to upgrade to at.js.
Below is a small list of features by each of the MiaProva Chrome Extension tabs.
ACTIVITIES tab: Here Adobe Target users can easily see what activities and experiences they are members of as they traverse their digital properties. They can also see what other activities are mapped to their Adobe Target ID - very helpful so as to understand the cross test participation.
Target users will also see the data being communicated to Adobe Target and and response from Adobe with the order of activities and offers execution for QA purposes. MiaProva also makes the offer code available for easy consumption as well.
Premium feature on the Activities tab - MiaProva customers can access reporting for any live A/B or XT test that is managed within MiaProva. Additionally, MiaProva users can upload test screenshots to those tests within this tab as well.
PROFILE tab: This tab gives Adobe Target users a window into what Profile Attributes and values are associated with their Adobe Target ID. This feature creates an incredible opportunity for Adobe Target users to become more familiar with what Profiles are and how to make use of them for their personalization efforts. Within this tab, you can view all of your attributes, add additional attributes (helpful for many reasons!), and edit any of your current non-user. profile attributes.
ID tab: Users can quickly see and copy any of the visitor ID’s values that are being used as part of their optimization efforts. We purposely but the mbox3rdPartyId or 1st party ID in the first spot so as to highlight this underutilized component that allows Adobe Target users to coordinate tests across devices and make use of all the rich data available in internal databases.
Also available on this tab is a real time feed of your current Adobe Target Geo metadata and a map of the City you are thought to be located.
IDEAS tab: Premium Feature - MiaProva’s Chrome Extension is directly linked to end users MiaProva Account. In this tab, users of MiaProva can quickly add test ideas in the context of their site and as they are doing research. Ideas submitted here will immediately be communicated to MiaProva’s Idea Board for voting and prioritization. Any subscribers to new ideas will immediately get an email as well letting them know.
REPORTS tab: Premium Feature - MiaProva customers can access all of their A/B and XT test results via MiaProva’s integration within Adobe I/O. MiaProva also provides lift and statistical confidence calculations and makes them available here as well.
Thank you for checking out the MiaProva Chrome Extension. We would love any feedback, thoughts, or even ideas so please don’t hesitate to reach out to us.