Extends your Google Analytics reports with relevant context data.
The additional Chrome Extension for the product ed.Context enables you to bring together data from a wide variety of sources and to add a wealth of information to your Google Analytics reports.
The extension thus serves as an aid to the interpretation of your Google Analytics data by creating a connection to any context data that cannot be tracked via Google Analytics.
You are provided with various options for adding context data:
✓ Google Tag Manager Integration
Integrate your Google Tag Manager containers to display releases in Google Analytics.
✓ Google Spreadsheets Integration
Integrate Google Spreadsheets as a source and add your context data this way.
✓ Custom Events
For maximum flexibility, you can easily add any context data using a web form.
To be able to use the extension, a free or paid subscription to the e-dynamics Data Platform (edp) is required, since you can add your individual data sources here. Simply visit the website on the right under "Additional Information".
If you have further questions about the product, please send an email to: firstname.lastname@example.org.